# Influencer Marketing Blog & Resources Strategy guides, creator rankings, industry news and case studies on Instagram, TikTok and YouTube marketing. 1024+ resources to grow your influencer programs. ## Marketing Tips Practical guides on running campaigns, vetting creators, and measuring ROI. ### Marketing Tips **How to Find TikTok Shop Influencers for Your Brand** Find TikTok Shop creators who fit your product, market and buyer. Use commerce activity, audience quality and a repeatable scorecard to build a shortlist your team can defend. [Read more](/content/how-to-find-tiktok-shop-influencers/index.html) ### Marketing Tips **TikTok vs TikTok Shop: What Is the Difference?** TikTok is built around content discovery. TikTok Shop adds products, shoppable content, checkout and affiliate commerce where those features are available. [Read more](/content/tiktok-vs-tiktok-shop/index.html) ### Marketing Tips **Influencer Engagement Rate: Formula and Benchmarks** How to calculate influencer engagement rate, benchmarks by creator size, platform formulas, and how to verify authenticity before paying creators. [Read more](/content/influencer-engagement-rate/index.html) ### Marketing Tips **Benefits of Micro-Influencers: 8 Reasons Brands Get Better ROI** Micro-influencers often give brands the best balance of reach, trust, and cost efficiency. Here are 8 benefits of micro-influencers and how to turn them into better ROI. [Read more](/content/benefits-of-micro-influencers/index.html) ### Marketing Tips **What is a Micro-Influencer? Follower Count & How to Collaborate** A micro-influencer is a social media creator with between 10,000 and 100,000 followers who specializes in a specific niche and maintains a highly engaged, trust-based relationship with their audience. [Read more](/content/what-is-a-micro-influencer/index.html) ### Marketing Tips **How to Forward an Instagram Story in 2026: Complete Guide** Learn exactly how to forward an Instagram Story in 2026: how to reshare when tagged, how to send via DM, what to do when sharing is blocked, and common fixes. [Read more](/content/how-to-forward-an-instagram-story/index.html) ### Marketing Tips **YouTube Video Size: Guide (2026)** The correct YouTube video size is 1920 × 1080 for standard videos and 1080 × 1920 for Shorts. This guide includes exact thumbnail dimensions, banner safe area, resolution tables and export settings to avoid compression or cropping issues. [Read more](/content/best-youtube-video-size-guide/index.html) ### Marketing Tips **TikTok Aspect Ratio: Correct Size & Resolution (2026)** The ideal TikTok aspect ratio is 9:16 with a resolution of 1080 × 1920 pixels. This guide covers dimensions, safe zones, file size limits, compression tips, and benchmarks to help you optimize video quality and engagement on TikTok. [Read more](/content/tiktok-aspect-ratio-complete-guide/index.html) ### Marketing Tips **7 Brands That Work With Micro-Influencers (2026)** Brands that work with micro-influencers are tapping into a goldmine of engagement and authenticity. Want to do the same? Let’s show you how. [Read more](/content/7-brands-that-work-with-micro-influencers/index.html) ## News & Updates Algorithm changes, platform news, and what it means for your strategy. ### News **Social Listening is Now Live: Track Every Brand Mention on Instagram & TikTok** We just launched Social Listening inside ClickAnalytic. You can now track every brand mention on Instagram and TikTok, discover which creators are talking about you, spot your best-performing content, and measure your real organic ROI. [Read more](/content/social-listening-tool-track-brand-mentions/index.html) ### News **Chiara Ferragni Pandoro Gate: Cleared of Fraud Charges, But Lost Millions** Chiara Ferragni was cleared of fraud charges in the Pandoro Gate scandal. But despite the legal victory, the fallout cost her millions, major brand partnerships, and forced a full reset of her influencer empire. [Read more](/content/chiara-ferragni-pandoro-gate-case-cleared/index.html) ### News **Creator to watch: Léna Situations** Who is Léna Situations, and why is she this week’s Creator To Watch? Join me as I learn more about this social media sensation. [Read more](/content/lena-situations/index.html) ### News **Group 7 meaning: what’s behind the internet’s new inside joke** The “Group 7” TikTok trend sprang from a musician’s algorithm experiment, now it’s a viral meme about being in the “elite group”. [Read more](/content/the-viral-group-7-trend-explained/index.html) ### News **Who is Morgan Riddle? Height, Age & Career Profile (2026)** Who is Morgan Riddle, and why is she this week’s creator to watch? Join me as I learn more about the most famous woman in men’s tennis. [Read more](/content/morgan-riddle/index.html) ### News **Creator to watch: Alix Earle** Who is Alix Earle? Join me as I look at this week’s Creator To Watch. I’ll examine her social media stats, history and brand partnerships. [Read more](/content/creator-to-watch-alix-earle/index.html) ### News **Instagram New UI 2026: Complete Guide to the Interface** Explore the Instagram New UI update in 2025: navigation bar changes, Reels algorithm shifts, and how creators & brands must adapt. [Read more](/content/instagram-new-ui-2025-explained/index.html) ### News **Instagram Rings Award 2025: Winners, Categories & 2026 Guide** Instagram’s inaugural “Rings” awards spotlight 25 creators who push boundaries in visual storytelling. [Read more](/content/instagram-rings-award-2025/index.html) ### News **MrBeast Launches Vyro: 5 Big Things to Know** When MrBeast launches Vyro, the internet listens. The world’s biggest YouTuber just entered the AI and short-form video space, and it could reshape how editors, creators, and brands collaborate. [Read more](/content/mrbeast-launches-vyro-5-big-things-to-know/index.html) ## Case Studies How brands and agencies use ClickAnalytic to drive measurable influencer ROI. ### Case Study **Lounge Underwear Case Study** You have probably seen Lounge underwear all over your Instagram feed. The British brand is an underwear, swimwear and comfort clothing online retailer launched in 2015. [Read more](/content/lounge-underwear-case-study-2/index.html) ### Case Study **Case Study with skyn ICELAND** Skyn ICELAND is the only skincare line specifically formulated to treat the depleting and damaging effects of stress on the skin. [Read more](/content/case-study-with-skyn-iceland/index.html) ### Case Study **Case Study with Cambly Tutors** Cambly is an English learning platform for students across 190+ countries. [Read more](/content/cambly-tutors-case-study/index.html) ### Case Study **Shop Balou Case study** Shop Balou is a French clothing brand launched in March 2021. Made in France, this sustainable and innovative fashion brand are 100% prints, timelessness and zero waste. [Read more](/content/shop-balou-the-responsible-brand-clothes-ethic-fashion/index.html) ### Case Study **Sydney Sweeney X skyn ICELAND** We are excited to announce that Click Digital has concluded a partnership between Skyn ICELAND & HBO Euphoria actress Sydney Sweeney! [Read more](/content/sydney-sweeney-x-skyn-iceland/index.html) ## Influencer Rankings Up-to-date rankings of the most followed and most engaging creators by platform. ### Ranking · Instagram **Top 20 Chilean Fitness Influencers on Instagram** In Chile, the people who decide how the country trains and eats are not the gyms, they are these creators. [Read more](/content/find-influencers/chile/chilean-fitness-influencers/index.html) ### Ranking · Instagram **Top 20 Chilean Food Influencers on Instagram** In Chile, the people who decide what ends up on the table are not the supermarkets, they are these cooks: the chefs, the recipe creators, the vegan cooks and the bakers a home audience actually copies. [Read more](/content/find-influencers/chile/chilean-food-influencers/index.html) ### Ranking · Instagram **Top 25 Influencers in Lima on Instagram** Lima is where Peru's biggest entertainers, singers, actors and everyday creators actually live and post. [Read more](/content/find-influencers/peru/influencers-in-lima/index.html) ### Ranking · Instagram **Top 20 Peruvian Fitness and Sport Influencers** Peru's fitness scene runs on real athletes, from a world-champion race walker and the national volleyball team to trainers and nutrition creators. [Read more](/content/find-influencers/peru/peruvian-fitness-influencers/index.html) ### Ranking · Instagram **Top 19 Peruvian Food Influencers** Peru is one of the world's great food countries, and these are the chefs, home cooks and recipe creators who feed its Instagram feed every day. [Read more](/content/find-influencers/peru/peruvian-food-influencers/index.html) ### Ranking · Instagram **Top 25 Peruvian Influencers on Instagram** These are the people who decide what Peru watches, streams and laughs at, from cumbia singers and footballers to its biggest YouTubers and cooks. [Read more](/content/find-influencers/peru/peruvian-influencers/index.html) ### Ranking · TikTok **Top 25 Peruvian TikTokers** TikTok is where Peru actually spends its time, and these are the entertainers, singers and comedians who own the country's For You page. [Read more](/content/find-influencers/peru/peruvian-tiktokers/index.html) ### Ranking · YouTube **Top 25 Peruvian YouTubers** These are the Peruvian YouTubers people actually subscribe to, from celebrity chefs and stand-up comedians to gamers, musicians and finance explainers. [Read more](/content/find-influencers/peru/peruvian-youtubers/index.html) ### Ranking · Instagram **Top 20 Chilean Fashion Influencers on Instagram** In Chile, the people who decide what actually gets worn are not the big brands, they are these creators. [Read more](/content/find-influencers/chile/chilean-fashion-influencers/index.html) ## Free Tools Free engagement-rate, fake-follower and email-finder tools, no signup required. ### Free Tool **Instagram Email Finder: Pull Business Emails From Public Profiles** Pull business emails from public profiles you already have, then look up, extract and export contact details for outreach. [Learn more](/content/instagram-email-finder/index.html) ### Free Tool **Find Influencers for Your Brand: Get a Ranked Shortlist in Minutes** Describe your brand once: niche, country, language, engagement floor, platform. Get a ranked shortlist that fits. [Learn more](/content/influencer-finding-tool/index.html) ### Free Tool **TikTok Email Finder: Surface Emails From Bios and Link-Trees** Surface and pull public contact emails from TikTok bios. [Learn more](/content/tiktok-email-finder/index.html) ### Free Tool **YouTube Email Finder: Extract Emails From Channel About Pages** Extract public YouTube business email details from channel About pages. [Learn more](/content/youtube-email-finder/index.html) ### Free Tool · YouTube **Free YouTube Fake Subscriber Checker** Free YouTube Fake Subscriber Checker to check any YouTube channel for fake subscribers. [Learn more](/content/free-youtube-fake-subscriber-checker/index.html) ### Free Tool · TikTok **Free TikTok Fake Follower Checker** Free TikTok Fake Follower Checker to check any TikTok account for fake followers. [Learn more](/content/free-tiktok-fake-follower-checker/index.html) ### Free Tool · Instagram **Free Instagram Engagement Rate Calculator** Use our free Instagram engagement rate calculator to see how well influencers connect with their audience. [Learn more](/content/free-instagram-engagement-calculator/index.html) ### Free Tool · Instagram **Free Instagram Reach Calculator** Enter up to 3 posts to estimate reach. [Learn more](/content/free-instagram-reach-calculator/index.html) ### Free Tool · Instagram **Free Instagram Fake Follower Checker** Check any Instagram account for fake followers. [Learn more](/content/free-instagram-fake-follower-checker/index.html) ## Competitor Comparisons Honest reviews of how ClickAnalytic compares to other influencer platforms. ### Comparison **Grin Alternatives: 8 Best Platforms Compared (2026)** You’ve probably come across GRIN influencer marketing software. While it offers solid tools for managing influencer campaigns, it might not be the perfect fit for every brand. [Read more](/content/compare/grin-alternatives/index.html) ### Comparison **8 Best Upfluence Alternatives in 2026** Upfluence alternatives: 8 platforms compared by price, database, fake follower detection, and trial access. [Read more](/content/compare/upfluence-alternatives/index.html) ### Comparison **8 Best Aspire Alternatives in 2026** Aspire alternatives: 8 platforms compared by price, database size, fake follower detection, and trial availability. [Read more](/content/compare/aspire-alternatives/index.html) ### Comparison **8 Best Collabstr Alternatives in 2026** Collabstr alternatives: 8 platforms compared by price, database size, fake follower checks, and agency fit. [Read more](/content/compare/collabstr-alternatives/index.html) ### Comparison **8 Best HypeAuditor Alternatives in 2026** HypeAuditor alternatives: 8 platforms compared by database size, fake follower detection, pricing, and trial access. [Read more](/content/compare/hypeauditor-alternatives/index.html) ### Comparison **8 Best Impact Alternatives for Influencer Marketing** Impact.com alternatives: 8 influencer platforms compared by price, database, fraud detection, and trial access. [Read more](/content/compare/impact-alternatives/index.html) ### Comparison **8 Best Later Influence Alternatives in 2026** Later Influence alternatives: 8 platforms compared by price, database, fake follower detection, and trial access. [Read more](/content/compare/later-alternatives/index.html) ### Comparison **Modash Alternatives: 11 Top Competitors Compared (2026)** I compared the top Modash alternatives on starting price, profile database size, fake follower analysis, audience overlap, reporting, and trial access. [Read more](/content/compare/modash-alternatives/index.html) ### Comparison **8 Best Traackr Alternatives in 2026** Traackr alternatives: 8 platforms compared by pricing, database size, fake follower checks, and agency fit. [Read more](/content/compare/traackr-alternatives/index.html)